Home staging is the process of preparing and decorating a private residence for sale in the real estate marketplace. The goal of home staging is to make a home appealing to the highest number of potential buyers, thereby selling a property quicker and for more money.

Although interior design is all about making you feel comfortable in your space and expressing your own personality, taste, and style. Home staging, on the other hand, is all about making the property appealing to a mass audience of potential buyers in order to sell it quickly and profitably. Home staging must keep to neutral hues in order to appeal to as large a number of people as possible. This means that home staging may not always reflect the homeowner’s personal taste or style.

1. Staging Helps You Achieve Top Dollar for Your Home

A study by the Real Estate Staging Association found that 95% of staged homes sold above asking price and spent an average of 73% less time on the market.  In today’s market, with many buyers looking at dozens (if not hundreds) of homes online before ever setting foot in one, first impressions are everything.  By investing in home staging, you can be sure your home makes a great first impression that will translate into a higher sales price. 

2. Staging Saves You Time and Money: 

Most people are surprised to learn that when they stage their home, they actually save money in the long run.  With so many houses on the market competing for attention, buyers are looking for any reason to eliminate properties from their search.  If your home looks dated or has any major deferred maintenance issues, chances are it will sit on the market longer and sell for less than a comparable property that shows better.  By taking care of repairs and updating your home’s look before putting it on the market, you can avoid costly price reductions later on.   In addition, research has shown that even small cosmetic changes can result in big returns on investment.        

3. Staging Gives You an Edge Over Competition: 

Home staging is no longer just for luxury properties or fixer-uppers; it has become a standard practice in real estate transactions at all price points.  In order to compete with other houses on the market, it is important that your house looks its best.  With so many choices available to buyers, they will likely choose the house that requires the least amount of work – both emotionally and financially.   By having a professionally staged home, you can be sure your house will stand out from the competition and attract serious buyers who are ready to make an offer.

4. Staging Reduces Stress:

Selling your house doesn’t have to be a stressful experience.  With careful planning and execution, you can minimise disruptions to your family’s routine and make sure everyone remains calm throughout the process. Decluttering is a big factor that many people mistakenly don’t do. One thing is for sure, people like a clean space where they can comfortably walk around and feel at ease. This will allow potential home buyers to picture their own furniture in your clean home. Use a cleaning company to clean your home from top to bottom to show buyers what the bones of the house can really look like. In the end, this will make your home much more attractive than other homes on the market. 

Home staging is a proven marketing strategy that helps sellers achieve top dollar for their property while saving time and money in the process. If you are thinking about selling your home, don’t be afraid to look into staging and cleaning services.